Visual identity of B en U

B en U – beeld*traject*realisatie – A specialist content company primarily focussed on educational publishers to make, select and organize visual content for books and digital learning systems. The main clients of B en U are Malmberg Uitgeverij and Noordhoff Uitgevers.

The question was to strengthen the value of the brand to existing customers, increase accessibility for new customers and to optimize image selection workflow for the existing client group.

Partners are iMedia, De Webcirkel and Greenhost. Also see

Made under Dutsh Amsterdam.

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